{"title":"Primer","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eEvery perfect floor begins below the surface. Priming is the most important milestone of your project. It penetrates deep into the pores of concrete or screed and creates an insoluble anchor for the subsequent coating. At the same time, it seals the substrate so that no air can rise. The best insurance against bubbles and craters. \u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"epoxidharz-grundierung-2k-basic-schwarz","title":"Epoxy Resin Primer 2K – Basic Black","description":"\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003ePureResin Basic Black: Maximum Color Depth Starts with the Foundation\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eA luxurious, dark floor is the ultimate statement for modern architecture. True elegance begins with the base, not the color. If you are planning an elegant guest toilet with a slate look or a high-gloss black designer floor, this primer determines the brilliance of the end result. Basic Black immediately neutralizes any gray subfloor and creates a color-saturated base that makes every dark design shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eBlack Makes all the Difference for Your Metallic Effects\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cbr class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eBlack tolerates no compromises. A light primer often makes dark coatings appear lackluster or uneven. Our black primer is the secret weapon for maximum color depth. It is the only way to significantly save material: The subfloor is already deeply saturated black, your main coating covers much faster, and you don't have to fight against the light gray of the screed. The result is a richer, more refined color appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eThe Anchor Effect for Eternal Hold\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cbr class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eOur 2K primer penetrates deep into the pores, forming an inseparable bridge. This guarantees that your coating will never peel off. At the same time, it protects against craters by sealing the surface and preventing air from rising. This prevents holes (pinholes) in the design floor. The optimized consistency is beginner-friendly and can be rolled effortlessly. Professional material for people who don't do things by halves.\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Resin Flooring GmbH","offers":[{"title":"10 m²","offer_id":53550655406419,"sku":"PR-BB11-24AB-02","price":81.66,"currency_code":"EUR","in_stock":true},{"title":"40 sqm","offer_id":53555480101203,"sku":"PR-BB11-100AB-03","price":320.78,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1057\/3076\/9235\/files\/grundierung-schwarz-hauptbild.png?v=1785408072"},{"product_id":"epoxidharz-grundierung-2k-basic-grau","title":"2K Epoxy Primer – Basic Gray","description":"\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003ePureResin Basic Grey: Your Indissoluble Foundation for the Industrial Look\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eA dream floor needs more than just a beautiful color – it needs an indissoluble hold. If you're planning a modern double garage, a workshop floor, or a hallway in a timeless concrete design, preparation is key. Our Basic Grey primer penetrates deep into the pores of concrete and screed, anchors itself there indissolubly, and creates the perfect canvas for your individual design. Those who skip this step are cutting corners at the wrong end.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eEconomical Work through Grey Pre-pigmentation\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cbr class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eGrey is the all-rounder among adhesion primers. Concrete is almost always stained and uneven. Our grey primer immediately neutralizes the substrate and creates a calm, professional appearance. This has a decisive economic advantage: you save a significant amount of material on the actual floor coating, as your main covering provides coverage much faster and no dark shadows show through from the concrete.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eNo More Bubbles and Rising Air\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cbr class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eConcrete breathes – and that's a problem for resin floors. Air rises and leaves unsightly small holes in your fresh coating. Basic Grey seals the pores in the concrete absolutely reliably. Its optimized consistency makes it incredibly easy to brush or roll – absolutely clean and stress-free, with no lump formation. Our specially developed products are solvent-free and cause hardly any odors.\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Resin Flooring GmbH","offers":[{"title":"10 m²","offer_id":53550655209811,"sku":"PR-BG10-24AB-02","price":81.66,"currency_code":"EUR","in_stock":true},{"title":"40 sqm","offer_id":53552658350419,"sku":"PR-BG10-100AB-03","price":320.78,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1057\/3076\/9235\/files\/grundierung-grau.png?v=1777543758"},{"product_id":"epoxidharz-grundierung-2k-basic-weiss","title":"Epoxy Primer 2K – Basic White","description":"\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003ePureResin Basic White: Your brilliant white canvas for the perfect floor\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eA modern, bright floor in a marble look or pure white thrives on its brilliance. But true perfection is created beneath the surface. Without the right base, you risk the gray concrete showing through and making your design look dirty or uneven. The PureResin Basic White primer immediately neutralizes the dark screed and creates the indispensable foundation so that your design shines exactly as you dreamed in step 2.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eMaximum opacity and material savings\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cbr class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eOur white primer is the secret weapon for a professional finish, as it acts as an optical barrier. This is the only way to save a lot of material in the next step. Since the substrate is already saturated snow-white, your main coating covers much faster. This saves money on expensive coating and ensures maximum color depth without unsightly shadows from the concrete.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"ng-star-inserted\"\u003e\u003cstrong class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eThe anchoring effect against bubbles and craters\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"ng-star-inserted\"\u003e\u003cbr class=\"ng-star-inserted\"\u003e\u003cspan class=\"ng-star-inserted\"\u003eOur 2K primer anchors itself inextricably in the pores of concrete and screed. This is your assurance that your floor will never flake. At the same time, Basic White seals the surface airtight. This prevents air from rising and leaving ugly small holes (pinholes) in your fresh design floor. Professional quality that is optimized so that even beginners can apply it absolutely cleanly and stress-free.\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Resin Flooring GmbH","offers":[{"title":"10 m²","offer_id":53550654882131,"sku":"PR-BW12-48AB-01","price":81.66,"currency_code":"EUR","in_stock":false},{"title":"40 sqm","offer_id":53551244673363,"sku":"PR-BW12-100AB-01","price":320.78,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1057\/3076\/9235\/files\/basic-white-produkt-weiss.png?v=1785405627"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1057\/3076\/9235\/collections\/grundierung-grau-banner.png?v=1775575307","url":"https:\/\/pure-resin-flooring.com\/en\/collections\/grundierung.oembed","provider":"Pure Resin Flooring","version":"1.0","type":"link"}